This month, for the very first time, Kiehl’s enters the realm of all-natural, fully organic skincare with the Açaí Damage-Repairing Skincare Collection, which will be available on Kiehls.com on Monday. This four-product anti-aging skincare regimen uses the antioxidant-rich Açaí Berry Extract to protect and repair damaged skin, and is clinically proven to combat environmental aggressors, protect skin from the first signs of aging, and repair environmental damage that’s occurred over time.
IT’S A FULL ACAI REGIMEN. While other brands have utilized Açaí’s remarkable antioxidant properties in individual products, this is the first full skincare collection (cleanser, toning mist, serum, moisturizer) utilizing Açaí to help reduce fine lines and wrinkles, even skin tone, increase luminosity and renew skin vitality.
IT’S PERFORMANCE PROVEN. Clinical testing on this product (see details in attached release) showed that a significant percentage of testers using the products reported that their skin felt years younger. The formulas use antioxidant-rich Açaí Berry Extract (Açaí Berries have 15 x the antioxidants of the red grape) to combat environmental aggressors and stimulate skin’s natural renewal process to improve and maintain the look of healthy skin.
IT’S ALL NATURAL AND ORGANIC. This is Kiehl’s very first, fully 100% natural origin collection, and the first full collection by Kiehl’s that’s Ecocert Certified Organic 100% Natural Origin—all four products are certified as an organic product by Ecocert.
IT’S CRADLE TO CRADLE CERTIFIED. Cradle to Cradle measures the Eco-Intelligence of products, including ingredients, packaging, manufacturing, sourcing and labor. All packaging is recyclable, and three of the four products are packaged in post consumer recycled (PCR) packaging.
Açaí Damage-Repairing Skincare is the ideal reparative and preventative regimen for those experiencing the first signs of aging as a result of overexposure to environmental aggressors and free radicals. And, as it’s new mid-September, those coming off of a summer in the sun will especially want to use the range to help repair accumulated seasonal damage.
The collection includes Açaí Damage-Minimizing Cleanser, Açaí Damage-Protecting Toning Mist; Açaí Damage-Repairing Serum; and Açaí Damage-Correcting Moisturizer. The “star” of this collection is our Açaí Damage-Repairing Serum which contains the most concentrated amount of the Açaí ingredient, and can easily be incorporated into one’s present skincare regimen.