
The world has finally been gifted with Angelina Jolie’s Annie Leibovitz-shot Louis Vuitton ads and the WWD coverage opens with this peculiar introduction:
She’s barefoot, wearing her own clothes, no makeup and toting her own elegantly weathered monogrammed Alto bag. Yet Angelina Jolie looks radiant and completely in her element, reclining on a wooden boat in a verdant, lakeside landscape in Cambodia’s Siem Reap province. Jolie discovered the country in 2000 when she filmed “Lara Croft: Tomb Raider,” and it sparked her humanitarian activism. [...] She’s the latest celebrity to pose for Louis Vuitton’s popular “Core Values” campaign.
At first I picked up on the word “values” and was like, okay, posing in impoverished Cambodia with a Louis Vuitton bag isn’t so bad if it’s for charity. But then it turns out by “values” they mean “luxury adventures.”
Vuitton introduced the advertising concept in 2007 as a way to trumpet its travel roots and showcase its perennial monogrammed leather goods as a balance to its fashion-driven marketing — and to reach a broader audience. Other personalities who have posed for Vuitton include Mikhail Gorbachev, Keith Richards and Catherine Deneuve.
So all I have to take from this is: please. She’s obviously wearing makeup. Jolie is genetically blessed but she wasn’t born with a flawless smokey eye.










