Nipple Tattoos (Tittoos?) Are A Trend Now


“Who’s got cat-shaped nipples? This guy.”

As a writer for websites that involve fashion, clothing and beauty trends are relevant to my interests. Lip colors, garment structures, fabric usage…all of those are fascinating. I am not, however, a fan of body trends — ones that involve specific body types or features becoming popularized over others. I think it promotes body superiority, and that is never a good thing nor does it affect people in a positive manner. From figure standards to “stylish” nose shapes, I don’t really understand how something so permanent on a person can become out-of-style. So, uh, related question: when did dark nipples become fashionable?

According to The Telegraph, more and more women in the UK are getting their nipples tattooed to make them darker. The tattooing, or “tittooing” because the world can’t resist boob puns, comes at a price of approximately $1200 (over $1800), and involves reshaping or darkening the nipples. It also only lasts about 12 to 18 months before requiring touchups, which I can only assume are very unpleasant.

One clinician performing the procedure, Gail Proudman, chalks its popularization up to folks just plain being trendy:

“A lot of people want their nipples made darker. It’s the fashion. Some people think theirs are too pink or their boyfriends want them done. I think sometimes they are doing it because they are conscious of them being pale and they think it’s fashionable to have dark nipples.

“The girls get them done so they can go topless and not be embarrassed, or when they’re in a changing room and getting changed. They can go on holiday in front of their partners, go for massages, spray tans and just not be conscious of their body.”

Um, shouldn’t those women be able to go topless or take off their shirts in a private changing room without feeling ashamed of their bodies? Shouldn’t we perhaps work on the culture that leads to people being self-conscious and insecure with their bodies rather than just throwing out hands in the air, sighing “oh well!” and getting our nipples to change color?

I’m not saying dark nipples aren’t fashionable; I’m simply wondering when any color of nipple became trendy whatsoever. Considering women are constantly told to put away their boobs (and yet show them according to popular standards, but not too much or else they’re “whorish”!), it’s bizarre that there’s apparently some new oh-so-chic nipple darkening thing going down. To me, it’s kind of similar — albeit much less drastic — as the popularization of vaginoplasty, wherein women often are influenced by outside sources to view their un-operated upon vulvas as unpleasant and in need of “fixing.”

I am all for men and women choosing to do whatever they wish with their bodies. All I hope for, as always, is that each individual wants to do these procedures and isn’t simply feeling pressured to look “better” according to outside standards. If the person truly wants to participate in these trends and surgeries, and that self-reliant decision exists, more power to her/him!

Photo: Shutterstock

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    • Stephanie

      I can’t even imagine how uncomfortable a tit tattoo would be. Also, if you want darker nipples, try Benefit’s BeneTint or some other product along those lines. Modern dancers have been using Benetint on their nipz for forever (since my mom was dancing in the 70s/80s) to have them show through nude leotards–not really sure why that was a thing, honestly, but anyways, it works! And it doesn’t cost $1800

    • kimberly

      Personally, I love my rosy pink nipples. What’s next nipple reduction or enlargement??

    • Amanda

      I want my nipples tattooed into the shape of hearts, but mine are already large & I have small boobs so I feel like making them larger will make the rest of my boob look smaller.

    • Cee

      “Their boyfriends want them done” ugh *eyeroll* however this article made me think of Radeo from Suicide Girls and her starry nipples, yum!

    • Bill Hartley

      Surely women aren’t so stupid as to fall for this rubbish? Is because ‘they’re worth it’ or some other advertising nonsense? When will making women feel worthless be made illegal?

    • Tania

      Well, considering labiaplasty is a real thing, I guess I shouldn’t be surprised that nipple appearance is now being worried about this intensely.

    • Princess Bitchface

      I’m such an idiot! I’ve been female all my life and never even considered that nip colour was a thing I should be concerned about. I’m bad at being a lady :(

    • anna

      what?? I always thought I had pretty perfect boobs, made more perfect by little pink nipples. I’m a red head and very pale, why would dark nipples look better on me?
      (I remember my high school boyfriend asked me if my nipples matched my lip color and I thought it was the raciest, sexiest thing ever)

    • Paledoll

      And yet, when I go through all the Korean/Chinese/Japanese beauty sites, they have a ton of creams to make my nipples pink (makes you look younger). Each to their own.