Why I Love Mom Jeans


Look, I do not go to a ton of events. I think, if you work in any kind of media, you get invitations to a ton of events. You go to some of them because it seems polite. You go to some of them because they will have free canapes. There are maybe four or five a year that you get really excited about going to.

A screening of The Great GatsbyI was pretty psyched about that. And the Chocolate Show, I’m pretty excited about that every year. The Chocolate Show is probably the most exciting thing that will ever happen to anyone, so there’s that. But, fuck it, the one that is right up there is whenever NYDJ gives away free jeans.

So, mom jeans. That’s what I get excited about. Their jeans are very high waisted, and also have exclusive lift and tuck technology. According to their website:

NYDJ’s exclusive Lift Tuck Technology®, designed to make you look and feel a size smaller. A patented criss-cross panel helps flatten in the front, while lifting and smoothing in the back. It works so well, we recommend that you order a size down from what you normally wear. The rise hits just slightly above the natural waist to provide not only a slimmer silhouette, but also comfort without gapping at the waistband.

There is no gaping at the waistband. I will snag that invitation away from anyone. I would claw someone for that, like a woman on a reality television show.

Look, NYDJ, incidentally, was originally called “Not Your Daughter’s Jeans” which is not a bad name. Because you know what? Mom jeans are excellent. It’s daughter jeans that suck.

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    • Sean

      I don’t think egrets are genuinely free. They always look kind of stressed out over something. I think they’re just concerned about looking knock-kneed.

    • Eileen

      I just wear a belt with my tight and/or low-rise jeans and call it a day. (Actually I wear belts with even my medium-rise straight leg jeans because even without any spandex they give a little and slide down my waist and I hate that.)

    • http://poorgoop.com/ Samantha

      I love mom jeans! Madewell’s high-rise jeans are the greatest thing to happen to me and my butt in years. No gapping at the waist, and they hide my beer, burrito and ice cream babies!

    • http://twitter.com/misst0pia Not-So-Miss Kelli

      “And you know the most amazing thing? People have gotten so used to low rise jeans, that if you wear anything else, they will just think you’re making some kind of fashion statement.”

      This is exactly how I felt when I busted out a pair of flared jeans.

      Levis has great high-waisted jeans as well. I picked up a pair on clearance at Urban Outfitters for $30. I did a victory dance.

    • Pixie

      I generally wear skirts and dresses, but when I’m super lazy, the only jeans I wear are mid-rise or high waisted. I do a happy dance every time I find a nice pair, especially if they don’t gape at the back. I’ve got a fairly big waist to hip ration, so it’s a problem. There’s just no way that my butt will stay inside low-rise jeans.

    • Anonachocolatemousse

      Better late than never, but I am so going to look into NYDJ today! I have a very high natural waist and low rise jeans give me the quaint term “muffin top” and while I know I am a large woman, I would like to look as nice as possible and not like a slob.

      Mom jeans FTW!