• Sun, Jul 7 2013

Coco Rocha Not Down With Google Glass

Coco Rocha Google GlassCoco Rocha is not a fan of Google Glass. The model and PC Mag contributing editor got to try out a pair for her column, and her review was not exactly glowing:

As obvious as this may sound, I felt keenly self-conscious that I was wearing a small computer strapped to my head. To be straightforward, I think the main problem with most examples of “wearable tech” is that the emphasis is overwhelmingly put on the tech rather than it being truly wearable. To widen their appeal for when Google Glass becomes commercially available, Google would do well to mind its approach to design so that we don’t risk looking like Geordi from Star Trek or a Terminator.

Rocha suggested a collab with Ray Ban or Tom Ford to create more aesthetically appealing versions. Somehow, we suspect both companies would be champing at the bit to lock down that particular collaboration, though the New York Times reports that Warby Parker is already in the game.

The Google Glass also caused problems from a social perspective. People are always going to be aware that you’re wearing a computer strapped to your face, but they can’t see what you’re doing with it. What are the ethics of wearing Google Glass into a public restroom? And Rocha felt awkward giving her Glass voice commands in public.

“With Google Glass, I felt the most uncomfortable when I had to announce commands verbally,” she said. “This is also my problem with Siri and other voice-activated technology; who wants to be the crazy person speaking to a computer?”

Rocha says the Glass has potential, but right now it is like the Wright brothers’ plane and has a while to go and a lot of tweaks to be made before it becomes a Lear jet.

“If not, I feel that Google Glass could quickly go the way of the Bluetooth headset,” Rocha said, “something that only obnoxious bro-types wear on their heads in 2015.”

Via Styleite/Photo: Facebook/CocoRocha

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