• Thu, Jul 11 2013

Suggestive Ad Tries To Get Banned, Teaches Us About A New Sexual Subculture

A British website is arousing backlash after circulating an ad that depicts a cute little robot happening upon some people doing sex stuff in a car. Whodathunkit?

The ad is for Confused.com, a site that purports to save those who drive on the wrong side of the road money on their car insurance. (Is it just me, or are the British great at naming things?) In it, the site’s spokesrobot Brian (Brian the robot? Again, brilliant name) happens upon a couple of motorists and, thinking they are not really busy, tries to help them find a better insurance plan. He can save them 225 of the Queen’s pounds! He then stands around awkwardly for a while, perhaps hoping they will thank him with some man-on-woman-on-robot action, but the couple isn’t into it (rude), so he rolls away. :(

Not unpredictably, the famously touchy ASA is fielding many complaints that the ad is ”offensive, distasteful, suggestive of sexual activity, degrading to women and inappropriate for children.” (Buzzfeed thinks this was their plan all along.) But would kids really get what’s going on in it? I mean, Joby Russell, the marketing director of Confused.com, is a grown man, and he doesn’t even seem to get it. “Admittedly, the woman is somewhat startled by Brian appearing in the car window, having been tying her shoelace,” he said. If you think she is giving him a beejay, maybe you are the pervert.

But wait, there’s more. According to some people who need to get their minds out of the gutter, the ad references “dogging,” a British euphemism for performing sex acts in public places in the hopes that other people (who you may or may not have invited via the internet) will watch and/or join in. It even has its own Wikipedia page, which states:

Dogging is a British English euphemism for engaging in sexual acts in a public or semi-public place or watching others doing so.[1] There may be more than two participants; both group sex and gang banging can be included. As observation is encouraged, voyeurism andexhibitionism are closely associated with dogging. The two sets of people involved often meet either randomly or (increasingly) arrange to meet up beforehand over the Internet.[2]

Did you know about this? I mean, I knew public sex was a thing, and that making dates on the internet to do stuff with strangers was a thing, but not that this particular iteration had achieved “subculture” status. You learn something new every day. Thank you, Confused.com, for expanding my horizons just a little bit.

(Via Buzzfeed)

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  • AStewart

    Youtube: Fascinating Aida – Dogging
    (Obviously NSFW!!! But hilarious)

  • Marissa

    Dogging is a relatively common theme for porn vidoes. Also, I don’t exactly understand how this is degrading to women, unless blowjobs in general are (which I disagree with).

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    Dogging is a relatively common
    theme for porn vidoes. Also, I don’t exactly understand how this is
    degrading to women, unless blowjobs in general are (which I disagree
    with).