Last time Damien Hirst did a fashion collaboration, he wound up gluing pills to a crocodile backpack from The Row, elevating its art world cred and jacking the price to $55,000. Lady Gaga bought one. For the next stop on Hirstâ€™s worldwide collaboration tour, heâ€™ll be partnering with with Alexander McQueen.
In 2003 Alexander McQueen included a striking, skull-print scarf in his spring/summer collection, and those scarves have been best sellers ever since. In honor of the 10th anniversary of the famous skull-print scarf, Damien Hirst is going to design 30 one-off scarves of his own. According to Womenâ€™s Wear Daily:
Each of the one-off designs is adapted from Hirstâ€™s famous â€śEntomologyâ€ť series and sees butterflies, bugs, spiders and other creepy crawlies worked geometrically into the shape of the McQueen skull motif.
A spokesperson for Alexander McQueen said the collaboration was based on a shared aesthetic between the brand and Hirst, â€śin which an interest in symmetricalÂ designÂ is combined with strong references to the natural world.â€ť
The Damien Hirst Alexander McQueen scarves will be made in chiffon, pongĂ©, twill, and cashmere. The 30 scarves will be available in mid-November at Alexander McQueen boutiques and on the McQueen website. They start at $476.50, which is actually considerably less than that time Hirst made a $600 polka dot trash can. The McQueen skull print scarves are still quite popular, and the price of this collaboration isnâ€™t out of line for designer scarves, so we wouldnâ€™t be surprised if these 30 squares of silk sell out very quickly.
Via WWD/Photo: WENN