• Mon, Nov 4 - 5:20 pm ET

Plus Sized Kids Exist, So Why Don’t We Make Clothes For Them?

hey mom it fits photo

Life as an overweight kid is hard enough without having to go on a scavenger hunt for clothes. A new Kickstarter, “Hey Mom, It Fits!” is seeking funds to create attractive, available children’s clothes in larger sizes.

An estimated 1 out of 3 kids in the United States is overweight or obese, and yet few retailers stock enough options for kids who wear plus sizes. Project founder Ruth Smith of Bolingbrook, Illinois is striving to fill in the gaps. “After working with plus sized women’s fashion for years,” she writes, “it was painful to see parents come into a women’s store to purchase clothes for their 9- to 12-year-old children.” Not only is this a source of embarrassment and discomfort for many kids, but it also unfairly puts limits on the time they get to just be young. Smith adds, “Many of the children looked like little women and not little girls.”

Hey Mom, It Fits! is seeking to meet a goal of $12,000 by December 8. Backers will receive thank-you gifts like a t-shirt or sweatshirt, a pair of custom jeans for a child or adult, or the chance for their child to be a model in the catalogue. Pretty adorable.

It’s definitely not ideal for a large number of children to suffer with obesity, as it can lead to physical and mental health issues, but outcasting the kids who already struggle is never the solution. Thankfully, people like Ruth Smith are working to bring some peace to the experience of shopping with a plus sized kid. She writes,

I can remember the frustration when shopping for my plus sized child. We went from store to store and came up empty handed. Remember, clothing is supposed to make you feel good about yourself, but for my son it was a source of rejection.

Here’s hoping projects like Hey Mom, It Fits! will positively impact the lives of plus size kids. “We would like to show them that no matter your size, you are a beautiful individual,” Smith writes. Amen.

[Via HuffPo]

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  • Eileen

    What exactly are kid “plus sizes,” though? Can’t they just go up to the next kid size, and then if necessary to young man/juniors departments? A girls size sixteen, for example, is easy to find and overlaps with adult sizes, or so I remember from puberty.

    • KatherineCampbell54

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    • Anne Marie Hawkins

      As sizes go up, the age gearing of the clothes goes up. It’s hard to find something age-appropriate that fits. Speaking from my own childhood experience, it’s really hard to decide whether you want something that fits your body or something that lets you fit in. The best I could manage was wearing clothes from the boys’ department for a few years before puberty. And I think it’s worth noting that the self-consciousness I dealt with because of way-off-trend and/or poorly fitting clothes made it that much harder for me to be active as a child.

  • MammaSweetpea

    I had that problem as a tween and teen. I developed boobs and hips early (about 10/11), and children’s clothing didn’t have proportions like that. So mom had to buy from the Juniors department, which a little less “child-like”. It was really tricky, and upsetting, because I didn’t dress like my friends, who’s bodies were still relatively undeveloped.

  • norma fay

    You make some good points. I have found great Kids
    Clothing
    in all different sizess at Burlington. I love their prices too. They discount all fo the designer brands I like.