10 Totally Wild Items That Prove Urban Outfitters Has Completely Jumped the Shark


In case you guys haven’t set foot inside an Urban Outfitters in a while because you have dignity, you might not have realized that things have really jumped the shark over there. While for a year or so post college I still occasionally bought some items from Urban, I quickly felt like I had aged out of their demographic and stopped spending any of my money there. Well, it looks like things have really gone off the deep end–even Urban Outfitters is admitting that they’ve lost their sense of fashion completely, or as CEO Richard Hayne put it, ”there is still much work to be done for Urban to regain its fashion footing.” Yes. That’s one way of putting it.

Here’s 10 items available for sale at Urban Outfitters that prove they’ve just become a parody of themselves, and shows just how far they’ve fallen.

1. The Mountain X UO DIY Rachael Back Tee, $219


Take Dwight Schrute’s favorite majestic wolf shirt, slice up the back so you look like a pre-teen trying to sneak into a rave, and slap of $200+ price tag on the whole thing. A steal!

2. Blue Life Bare It Tie-Dye Jumpsuit, $185

blue life bare it tie dye jumpsuit urban outfitters

If you need help rationalizing that price tag, you should remember that this is both pants and a shirt, and as a bonus, is the origin of the phrase “laughing stock.”

3. Elwood Supernova Tapered Jogger Pant, $54

Elwood Supernova Tapered Jogger Pant

It’s like galaxy nails, but on a man’s lower regions. Fantastic idea. Cute shoes.

4. Mahina Mermaid MerFin Mermaid Flipper, $100

Mahina Mermaid MerFin Mermaid Flipper


Before going on any snorkeling trip, I like to stop by my local Urban Outfitters to see if they have any aquatic accessories I might require. And what do you know! They just started carrying this “MerFin,” which will add a touch of whimsy to my underwater adventures.

5. Workaholics Bear Coat, $200

urban outfitters workaholics bear coat

Described as a “must-have for any ‘Workaholics’ fan,” this monstrosity doesn’t even come with buttons. You can’t even close the damn thing.

6. Profound Aesthetic Baseball Button-Down Shirt, $78

urban outfitters profound baseball shirt

Like poetry.

7. Rather Play Records Tee, $28

urban outfitters records tee

Oh, I get it. Because hipsters like to listen to records and are bad at sports or achievement, right? No wonder the model didn’t show his face.

8. Selk’bag Original Sleeping Bag, $159

selk bag urbanoutfitters

What a happy couple! They probably wear these while listening to their records.

9. Step In Time By Lip Service Sheer Lace Maxi Dress, $98



10. UNIF Symbols Chiffon Kimono Jacket, $149

chiffon kimono urban outfitters

As someone who can never find the right kimono, I was relieved to see that UO has it’s own section solely dedicated to kimono-minded shoppers. This fringed number seems to be worth $149, right?

Share This Post:
    • Jenni

      Every time I’m there, I find myself just saying “I don’t get it?”

    • diane kaston

      they are still in business?? why??

    • CMJ

      I feel like their whole schtick is jumping the shark….and it’s time for my favorite gif –


    • Kenneth

      Have you guys checked out Publish Brand’s jogger pants?

    • Jennifer Hilton

      Haha! Wow what a mean post!
      I love that bottom kimono. I’ve had it in the online shopping cart waiting for it to go on sale, but I think it’s just gone now. I would buy those flippers as bathroom decor if I was into nautical stuff or wanted to have an Ariel room. I love anything galaxy, seeing as I want to become a science teacher, so those jogger pants are perfect for me. I’d rock them at the grocery store or out shopping. I would have wore that jumpsuit and a floppy hat on my last cruise. I see nothing wrong with the graphic tee’s either. Urban Outfitters isn’t everyone’s cup of tea, but I feel bad for the people who take time to mock what other’s love. Must make you feel very good about yourself.