In some ways, Photoshopping has made our lives better. I know that I use it when I notice a blemish in one of my hundreds of “selfies,” and immediately reach for the magic wand. You can’t post a photo of you rocking a zit on Instagram unless, of course, you have named that zit, and accepted it as a temporary part of your life. Personally, I like Beatrice as a name for a zit.

And so, once again in the name of being body positive, a British retailer named Debenhams is vowing to no longer get overly zealous with the Photoshopping. Instead, they’re going to keep it real and limit it to just “fixing stray hairs and pigmentation.” I wonder if zits named Beatrice fall under pigmentation?

As everyone does in this crazy world of social media, the company took to Facebook to make this bold announcement with the photo you see above. Thoughts?

Before presenting the photo, they prefaced it with the following statement:

“We’re showing our commitment to encouraging positive body-image by using un-airbrushed lingerie photography.”

OK, great, but can someone tell me why exactly anyone would even want to airbrush this model? With all those “imperfections” pointed out, it looks like the type of torture sororities (at least at my university) would inflict on pledges as a means of humiliation. HOW WILL YOU SCORE WITH OUR NEIGHBORING FRAT BOYS IF YOU’RE NOT A SIZE ZERO, BITCHES? Rebecca Martinson would, naturally, lead this fight.

They’d like to see other retailers follow their lead, but I can’t help — and granted, I haven’t had my mass amounts of daily coffee yet — be slightly irked that they chose to show what, at least by society standards, is “wrong” with this model. It seems bizarrely backhanded to me, but yet strangely informative. At least now I know, my perpetual bed-head is not what anyone wants to see, and I need to take to owning a brush after all. I’ve never owned a brush, you guys. Does anyone with curly hair?

Photo: Facebook