Let’s say you’re sitting around staring at your Louis Vuitton luggage and you’re softly sobbing because you just wish you had an LV perfume to wear whenever you travel with your aforementioned bags. Seriously, it’s not as though it’s proper behavior for a jet-setter like yourself to wear Chanel No. 5 while you tote around your beloved Louis Vuitton luggage from country to country. What does that say about you? For one thing it makes those around you question your devotion to the LV brand, and no one wants that. Well, darling, your wish is about to be granted.
Louis Vuitton has officially confirmed that for the first time since the 1920’s and 30’s, they will be releasing a new fragrance. The French fashion house will be working with “master perfumer” Jacques Cavallier-Belletrud on the scent. We can thank Cavallier-Belletrud for Dior Addict, Poeme by Lancôme as well as many others.
According to WWD this past week, Cavallier-Belletrud has already started this project and in doing so is traveling around the world in search of the perfect blend of scents. Ooh la la.
As of yet, there is no official release date for the fragrance, but one thing for sure is it will only be available at the 461 Louis Vuitton boutiques that are kind enough to grace our humble planet with their presence. While others may be scratching their heads as to where their closest LV boutique is, the jet-setter and Louis Vuitton fanatic you are knows exactly where every one is located worldwide–you even have each on speed dial. The rest of us, however, may have to do a bit of research.