This is INSANE!!!!!!!! (In a good way!) 🦄🦄💜💗 @IGKHair This brand ALWAYS! Thinks outside the box NEW! #FOAMO Duochrome / Iridescent foams ! For your hair in 2 different colors In pic: Moonrock 💗 The color shifts from pink to teal as your hair moves in the light. Product is infused with finely milled mica and pearl extract for a cosmic, iridescent reflection #vegan #crueltyfree #ComingSoon @sephora *will keep u updated What are your thoughts?? 💗💜🦄 #IGKHair #TRENDMOOD Pic: #sephora @leohairofficial THANK U to our beautiful!!! makeup community for this update!!!😘 . . #healthy #makeup #beauty #bbloggers #beautyblogger #makeupoftheday #motd #makeupoftheday #mua #ilovemakeup #makeup #makeupaddict #makeuplover #makeupblogger #makeuponpoint #onpoint
IGK Hair has gained a devoted following thanks to its cool-girl hair products. Its Color Sprays are already a favorite because they give you pastel locks without having to get into bleach, dyes and expensive salon appointments. However, the hair brand isn’t resting on its laurels. Co-founder Leo Izquierdo recently teased a Holographic Foam on Instagram Stories which gives you shimmering, pastel locks in minutes.
If you missed the Instagram Story, Trend Mood posted an Instagram of the teasers. They hashtagged the post, “#Foamo” which is presumably part of the product name. Based on the photos, there are two different shades currently in the works that have color-shifting, duochrome finishes.
The first is Moonrock, a color that shifts from pink to teal as the hair catches the light. The other shade was trialed in hair, but it’s a stunning blue shade which will likely be as stunning as the pink version.
If you’re itching to try out the IGK Holographic Foams, Izquierdo revealed that they are going to be launching in January 2018. That gives us something to look forward to in the new year.
The IGK Holographic Foam will launch in January 2018 at Sephora.