📸Insta-ception📸 Here’s the look I did on my livestream last night inspired by my good sis @dom.skii , this is all makeup except from the profile picture and name! We also went with a instagram logo colour scheme! Products used: @makeuprevolution @makeuprevolutionusa c1 concealer @sugarpill @shrinkle tako, poison plum, velocity, butter cupcake @morphebrushes 35B palette @suvabeauty hydra liner in space panda and grease @eldorafalseeyelashes m111, c175 @nyxcosmetics @nyxcosmetics_uk bad to the bone lid lingerie, milk jumbo eye pencil @anastasiabeverlyhills @norvina medium brown dipbrow @inglot_usa 76 gel liner Wig from @uniwigs #motd#instamakeup #inglot #abhdipbrow #abhcosmetics #anastasiabrows #anastasiabeverlyhills #norvina #nyxcosmetics #nyxcosmetics_uk #eldorafalseeyelashes #suvabeauty #morphebrushes #morphe #morphegirl #sugarpill #makeuprevolution #revolutionmakeup #pictureperfectchallenge #undiscovered_muas#bbdaretoshare #wakeupandmakeup #eotd#hudabeauty#makeuptrend @instagram

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There is a lot of talk about Instagram makeup versus makeup in real life. A lot of people agree that the lewks on Instagram are taken to the next level while makeup IRL is more subdued. Instead of simply discussing the differences, there’s now an Instagram makeup trend that highlights them — Instaception makeup.

(Related: Charlotte Tilbury Is Launching A Sephora)

It’s the name that Mashable and some other publications has dubbed a trend that has makeup artists creating an Instagram makeup look with part of their face and leaving the red in a “real life” makeup look. To highlight the Instagram versus IRL contrast, they’re also painting Instagram dialogue boxes over the parts of the Instagram makeup.

Teen Vogue reports that the Instaception idea is courtesy of vlogger Dominic Porras. Unsurprisingly, the trend has now gone viral with many people adopting the look. Some people prefer to add Instagram glam to one feature such an eye or lips and leave the rest of their face black. Others are experimenting with different sections of their faces.

(Related: Miranda Kerr’s KORA Organics Just Dropped Two New Crystal Luminizers For A Lit Look)

Take a look at some interesting Instaception makeup looks:

I’m obsessed with this makeup idea created by @dom.skii and @abbyrobertsartistry and I had to jump on the band wagon. This was so much harder than i thought it would be but gave it a go 😂 the icons were super hard to do omg!! Some other great artists who have done similar looks are below! Check them out 🙌🙌🙌 @makeupwithjah @trinsmakeup @makeupharriet @makeup.by.carmenn @ruthelizt @makeupbysofx @dianathaoluu #1minutemakeup #fiercesociety #undiscoveredmua #makeuptutorial #slave2beauty #underratedmuas #underratedglam #abhjunkies #makeupjunkie #bake #featuremuas #cutcrease #makeupfanatic1 #underratedmakeupbabes #muafeature #tarte #allmodernmakeup #morphebrushes #anastasiabeverlyhills #sydneymakeupartist #muasfeaturing #rcmanocolorpowder #brentmansvanity #instaception

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