It has been a long countdown since it was revealed that Balmain was collaborating with L’Oreal Paris on a makeup collection. We’ve been ticking the days off while eagerly looking at Instagram for any hints of the collection. Balmain and L’Oreal cleverly drip-feed us more information, but at long last they have unveiled the entire range of lipsticks.
Balmain’s Creative Director, Olivier Rousteing, and L’Oreal recently took to Instagram to unveil all of the colors. Surprise, surprise, they revealed the launch with the entire Balmain army.
The 12-piece collection is divided into three color groups each with four lipsticks. In addition to having themed colors, the groups also have unique packaging. The first group has a safari vibe with khaki, beige, gray and burnt orange shades. All of the lippies in the group come in a luxe emerald green and gold tubes.
Next up is four rock-inspired lipsticks in blue and gold packages. They include a chocolate brown, gray-beige, royal purple and a true blue.
Last, but definitely not least is the couture collection featuring classic wear-everyday shades in black and gold packaging. They include true red, eggplant, the trendy rose gold shade and a peachy nude.
Each one of the colors is depicted on a member of the #BalmainArmy including Lara Stone, Maria Borges, Doutzen Kroes and Ming Xi. You’ll be able to channel your fave(s) from the Balmain army when the Balmain x L’Oreal Paris lipstick collaboration launches in September.
The Balmain x L’Oreal Paris lipstick collection will launch in September.