UK power agency Select Model Management (home to Agyness Deyn, Caroline Trentini, Stella Tennant and Natasha Poly) just launched an app called Model Potential, which allows users to submit a portrait, which then determines his or her (guess) model potential. And how does the app work this wonder? Algorithms. Complex ones. Says Select:
If you think you have what it takes to become the hottest new face in modelling, Model Potential is the perfect app for you! Simply take a photo and Model Potential’s unique digital analysis system will do the rest! Using complex algorithms and mathematics the app will analyse your image and let you know if you have the potential to become a model.
Users are then welcome to submit their profiles to Select.
This mostly sounds like another quick, convenient way for teenagers to feel inferior, but it’s probably only a matter of time before the next Agyness or Natasha is discovered through something like this. We’re interested to see how long that takes.