Earlier today, we showed you Harper’s Bazaar‘s sleek new cover look. It features Gwyneth Paltrow looking decidedly mysterious and, we have to admit, alluring, in a “what does her make-up look like behind that curtain of hair”/”goddammit she has the legs of a thoroughbred” kind of way.

As sort of a lesson in non-competition, Glamour has also unveiled a new cover design, and while it’s also much less wordy than the previous cover design, it’s not anywhere near as artistic as the new Harper’s.

Instead, it looks kind of like a bad advertisement for what the magazine is all about: “Sex, Shopping, Beauty, Guys, Gossip.” What are they going to put on next month’s cover? “Sex, Shopping, Beauty, Guys, Gossip…Again”? It doesn’t leave a whole lot of room for growth.

That said, aesthetically I prefer the dialed-down look, and I like the more relaxed, fun and kitschy photo, although I wish that Amanda Seyfriend hadn’t been Photoshopped to within inches of her life.

What do you think?