There are lots of gorgeous beauty collaborations dropping, but we cannot overlook fashion ones. One exciting partnership to have on your radar is the Goop x Lilly Pulitzer collab because it has pieces you will want to live in this summer.

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Goop has previously teamed up with different brands to produce some interesting collections. Remember the Stella McCartney one or the Alice + Olivia range? Not to mention that Goop’s own line of clothes has chic options. The Goop x Lilly Pulitzer range is just as exciting.


The new collaboration features five pieces and ranges in price from $88 to $398. According to the Goop website, the collection draws inspiration from the Lilly Pulitzer archives. Gwyneth Paltrow reveals that she was particularly inspired by fabulous 1960s society ladies lounging around Palm Beach and Palm Springs in the brand’s patterned pieces.

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If you think that the collection is going to be psychedelic or heavily retro influenced, it’s not. It has plenty of Lilly Pulitzer’s signature preppy chic style and has a vintage vibe without veering into mod cliches. The line is also perfect for those who love pink because it’s all about pink and white prints.


The full range features a Gwyneth Stretch Shift Dress ($248), a Palm Beach Silk Maxi Dress ($398), a Paltrow Blouse ($168), a Lilly Maxi Skirt ($248) and a Palm Beach Tote ($88). The clothes are available in sizes 00 to 12.

If you want to add some preppy chic to your summer wardrobe, you can shop the Goop x Lilly Pulitizer collection now.

(Photos: Goop)