Photo by Venturelli/WireImage

For the uninitiated (including us), Lady Victoria Hervey is a “English model, socialite, aristocrat, and former ‘It girl.’ ” Also according to Wikipedia, she’s modeled for Dior and had a small film role or two.

But it all comes down to: She’s one of those marginally famous people who resorts to dressing like this for attention. She’s at Cannes, by the way. We guess she’s there to promote her underwear.

Look at her face, even she knows the dress is ghastly.