We were hoping this was fake.

Fallen songstress and newly-minted model Lana Del Rey landed the March cover of British Vogue (a significant issue if ever there was one). She’s wearing Louis Vuitton and “adding some edge” with the knuckle ring and press-on nails. No matter how universal the scorn for her album and in spite of her much-maligned SNL performance, this PR machine will keep chugging forward until we’re all a bunch of listless automatons, slurring the words “gangster…. NancySinatra…” as drool collects at our feet.

We’ll be avoiding this issue like some sort of lip-inflating plague.