We currently live in a world where size is everything. We’re constantly differentiating between plus size and non-plus size, despite the fact that even “plus size” models hate the term to begin with. We’re surrounded by ad campaigns that simultaneously empower and hurt, and we live in a world where the portrait of health is not necessarily a woman who takes care of her body however she sees fit, but one who tortures it through waist-training or some even more seemingly unsavory methods. So, when lifestyle sites push us to move away from such dangerous and potentially triggering weight-loss buzzwords such as “skinny,” “slim,” and “thin,” I can’t help but take notice and applaud their efforts. The most recent person to do so? Why, it’s none other than my favorite little fashionista, Lauren Conrad!
In her most recent “Letter From Lauren” on LaurenConrad.com, Lauren introduced her annual Bikini Boot Camp summer fitness series, but with one small difference:
“When we’ve talked about getting in shape in the past, words like ‘skinny,’ ‘slim’ and ‘thin’ have often come up. Starting this month, we’ll be banning any body shaming terms from the site, and replacing them with words like ‘fit,’ ‘toned’ and ‘healthy.’ We try to do this for the most part anyway, but now we’re making it official! The word ‘skinny’ will now be reserved for skinny jeans.”
Guys, you can’t not love this. It’s just not possible. In just a few sentences, Lauren perfectly described the way that everyone should be looking at fitness and weight-loss: as a way to get healthy, not a way to get thin.
Lauren’s not the first person to make these kinds of changes in our size-dictated world. Plenty of other organizations and websites have made similar efforts to change the way we look at our bodies. In fact, here are five other examples:
According to their official page, Healthy Is The New Skinny,
“is a company dedicated to helping girls find their wings…In our culture today, people are conditioned to believe their worth and greatness as individuals comes from the physical beauty they possess. We have realized that we have been sold far more than products and beauty ideals. As women, we have been sold our identity and our dreams. Our self-love has been high jacked by corporations to make a profit without us being consciously aware it was happening. HNS is dedicated to changing the game.”
It was created by husband and wife team Bradford and Katie Wilcox, and they hope to encourage healthy outlooks on life through education, re-imagining media, and encouraging health in the form of self-love rather than diet and exercise. Now that’s something I could get behind.
“[The] ‘#ImNoAngel’ campaign is designed to empower ALL women to love every part of herself. Lane Bryant firmly believes that she is sexy and we want to encourage her to confidently show it, in her own way.”
— JD Williams (@JDWFashion) October 31, 2014
In yet another not-so-subtle dig at Victoria’s Secret‘s “Perfect Body” campaign, British plus size fashion brand JD Williams uses the #PerfectlyImperfect hashtag to encourage women to love their flaws and be proud of them, rather than search for perfection.
Started by Sport England earlier this year, This Girl Can aims to support and celebrate women of all ages and abilities in sport and activity. Basically, it’s saying “fuck you” to thinspiration and welcoming fitspiration for all.
This Refinery29 column is insanely popular, so I wouldn’t be surprised if some of you already know about it. It’s quite possibly the most relatable weight-loss blog out there, and it focuses on Kelsey Miller‘s mission “to embrace intuitive eating, rational fitness, and unconditional body positivity.” If you didn’t know, now you do.