tito1The fashion world is always hungry for fresh new faces. Just as soon as people are starting to like you, someone younger comes along, and suddenly you’re more passé than gladiator sandals. This holds true for models of all species, which might explain why up-and-coming dog model Tito the pomeranian has already landed a luxury jewelry campaign for Tous despite only having amassed 103 “likes” on his Facebook page. (Knock knock. Who’s there? Boo. Boo who? Exactly.) Shot by Mario Sorrenti, the campaign shows Tito coiffed to the nines as he canoodles with co-star Loulou Robert in front of some très jolie flower arrangements, wearing, of course, Tous’ s/s 2013 collection.

And in case you can’t get enough Tito, I’ve included some extra photos from his Facebook page, which is run not by Tito himself, but by his perfectly sane owner, “celebrity dog groomer” Jorge Bendersky, who talks about Tito in terms like, “Tiny and cute; perfectly groomed and so sweet; Tito’s adorable personality is a hard one to beat!” So inspiring.

(Via FashionCopious)

Photos: Tous