breast cancer awareness tactic

A colleague of mine received the following message on Facebook this morning:

Hi Beautiful Ladies, So here is the time of year again when we try to raise awareness for breast cancer through a game. It’s very easy and I would like all of you to participate. Two years ago we had to write the color of our underwear on our wall. Men wondered for days at what was going on with random colors on our walls. This year we make references to your love life status. Do not answer to this message just post the corresponding word on your wall AND send this message privately to all the girls in your contact list!!!!!! BLUEBERRY = single; PINEAPPLE = it’s complicated; RASPBERRY = I can’t / don’t want to commit; APPLE= engaged; CHERRY= in a relationship; BANANA=married; AVOCADO= I’m the better half; STRAWBERRY= can’t find Mr. Right; LEMON = want to be single RAISIN = want to get married to my partner. Last time the underwear game was mentioned on tv, let’s see if we get there with this one !!!!! Copy and paste this message into a NEW message and send to all your girly friends – then update your status with your answer ONLY.

My initial reaction:

the wire GIF

Chain letters are always dumb, but they’re especially stupid when done under the guise of doing some sort of good for the world. Here’s the thing: they don’t. They are just as useless as the “THIS LITTLE GIRL DIED AND IF YOU DONT PASS THIS ON TO 7 OF YOUR MOST IRRELEVANT EXTENDED FAMILY MEMBERS SHE’LL APPEAR ABOVE YOUR BED AND VOMIT F’ING BODY WASH” ones.

hate these statuses. And pro-tip: so do most of your friends. The ones who don’t hate them ignore them, so basically, they do nothing.

“Men wondered for days”? Uh, no they did not. They saw it and moved on because nobody cares what color your panties are, and if they do, that’s weird. And if people do find out what this means — which they will, if they can use Google — then there will be at least one dude wondering why his partner is a “Lemon.” But in all likelihood, he won’t care, because that lady is the type of person who shares chain letters and he is tired of being told he’s going to die in 7 days.

By the way, I do not think the creator of this idea knows what a game is.

Don’t get me wrong — I fully support raising money and awareness for the devastating effects breast cancer. For example, Breast Cancer Care‘s amazing photography campaign (semi-NSFW) to show women who have had mastectomies, tell their stories, and emphasize the fact that none should feel shame about how they look. And when it comes to Facebook, the way thousands of people angrily spoke out against their awful ban and deletion of a breast cancer survivor’s photos was incredible (and effective).

These are efforts I support. Not stupid statuses that will do nothing but make people irritated at you for sending them endlessly-replied-to group messages and then ignore your dumb posts on their newsfeed later.

Photos: Shutterstock, The Wire.