james franco instagram scandal confession

As if there was any question that James Franco‘s Instagram scandal from yesterday is a PR stunt, he went on TV this morning to talk about it. I literally cannot wait to see what stupid project he’s planning and promoting with this bullshit.

In case you missed it, a conversation leaked yesterday between Franco and a seventeen-year-old girl identified as Lucy. In the awkward messages–at first over Instagram and then texting–Franco tried to arrange what looked to be a hook up, offering to rent a hotel room and repeatedly asking her age. His aggressive flirting style was pretty uncomfortable and embarrassing. None of it seemed remotely real.

Franco showed up to Live With Kelly and Michael this morning to continue the charade, bringing up the “scandal,” with some poor acting skills. You guys all see through this, right?

“I’m embarrassed. I guess I’m just a model about how social media’s tricky. It’s a way people meet each other today, but what I’ve learned–I guess just because I’m new to it–is you don’t know who’s on the other end. You meet somebody in person–you know–you get a feel for them, but you don’t know who you’re talking to. I used bad judgment and I learned my lesson. Unfortunately in my position, I have a very good life. But not only do I have to go through the embarrassing kind of rituals of meeting someone, but if I do that, then it gets published for the world so it’s doubly embarrassing.”

Then Kelly Ripa congratulated him for his bravery.

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Look, if this is real, which it isn’t, it does seem embarrassing and awful. Although there’s a collective revulsion about Franco trolling for a 17-year-old, 17-year-olds can consent in the state of New York, so had this progressed it wouldn’t have been illegal. But it’s not real; it’s just a PR stunt for some forthcoming project about, let’s see, “how social media’s tricky.” Franco will play all the characters, including a Her-like Siri type who tries to connect with a non-smart phone.

Photo: Live with Kelly and Michael