Topic: eye-makeup

10 Under $20: We Tried Tons Of Drugstore Mascaras To Find The Best For Your Buck!

10 Under $20: We Tried Tons Of Drugstore Mascaras To Find The Best For Your Buck!

It’s not just enough to wear mascara — you want to apply clean extensions of your natural lashes using excellent brushes, smooth formulas and solid volume. You don’t want clumps or stickiness or smears all over your eyes and underneath them; the “raccoon eye” look tends to exclusively work well in the high fashion world and is not so appropriate for, say, your first day at a new job when you want your eyes to look bright and defined.

Unfortunately, mascaras can get pricey. As a result, we tried out 10 products for under $20 in order to let you know which are the best ones! More »

Shopping Guide: Our Favorite Eye Makeup For A Gorgeous Spring Look

Shopping Guide: Our Favorite Eye Makeup For A Gorgeous Spring Look

It’s Springtime! That means big changes to makeup routines: gone is the matte skin, the moody ’90s lip colors, the heavy mascara, the cat’s eyes. Instead, skin gets dewier, cheeks get highlighted, liner is going from black to electric blue and moss green and lips are getting real, real bold.

This is our third Spring beauty feature for May–the first (on face) is here, the second (on lips) is here. This week, we’re focusing on a surprisingly statement-ready category: the eyes.

Usually the Spring runways are all bold lips and pristine faces; while that will certainly be true IRL, there are a lot of eye-focused runway looks you can also replicate at home. Maybe the pink on pink craziness up there at Donna Karan is too much for you, but incorporating Spring’s big colors–blue, green, yellow, and pink–is easier than you think.

We have been testing LOTS of shadows and palettes these past few weeks and ahead you’ll find some of our favorites from Hourglass, NARS, tarte, MAC, Make, Shu Uemura, Urban Decay, Make Up For Ever, Tom Ford and more… More »

Video: How to Apply False Lashes

Video: How to Apply False Lashes

We’re big fans of Birchbox, a startup that sends women deliveries of high-end beauty samples every month. (Makeup in the mail? Yes, please!). In addition to their monthly subscription service, they also have an online shop and info-packed magazine, blog, and YouTube channel. We like their helpful videos so much that we’ll be featuring one here on TheGloss each week.

When you want super-glam lashes and mascara just won’t do, it’s time to bust out the falsies. The application process is a little intimidating, we know, and the last thing you want when you’re prepping for an evening out is a total lash disaster. That’s why we tapped makeup artist Lindsey Jones to walk us through, step by step, how to add false lashes to your lids. Her foolproof tips will give you the confidence to try this technique, all you need is some falsies, Q-tips, and a steady hand. Trust us, you’ll be so happy with your voluminous faux fringe, you’ll wonder why you didn’t try the look sooner. More »

Product of the Day: Terra Firma ‘Stacked’ Mascara

Product of the Day: Terra Firma 'Stacked' Mascara

I’m super fickle when it comes to beauty products, especially mascara. But Terra Firma’s Stacked mascara manages to combine most of the things I love into one product – it has a huge wand, lasts a long time, and doesn’t clump. Plus, the mascara is fortified with vitamins and minerals, so I feel slightly less guilty about not taking my One A Day for the last month.

If only it came with a pony, it would be the best makeup ever. But I’ll have to live with having majorly sexy eyelashes instead. Oh, the humanity. More »