Pretty in purple.
Kat Von D keeps on delivering.
It's there...but not.
Going for gold...and copper...and bronze.
It helps support a great cause.
No more crunchy lashes.
A sister is coming.
Bold and bright.
Try the rainbow.
For mermaid lovers.
Milan Fashion Week sneak peek!
Who would have thought?
Pass the 'za.
Choose your own shades.
Give it a try.
Add some shimmer on top of those under-eye circles.
She is the one, Sailor Moon.
The Photo Finish Lid Primer is now available in more shades.
Your favorite neutral shadows got an upgrade.
No soft, understated pastels here.
Our favorite pen just got a beauty makeover.
It's a quill brush.
This is different.
Try something new.
There are more options than holiday nail art.
Your Chocolate Bar palette is going to have some company.
Start wearing these now.
Why didn't anyone think of this sooner?
No need for a full face of makeup.
This is a new liner shape.
So many gorgeous neutral shades.
If you love the nail polish, you're going to love the eye range.
Now this is different.