It has no calories and tastes like a cosmo! More
Topic: marketing
- 698 days ago by Ashley Cardiff
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As you may recall, Cadbury recently ran an ad that made reference to supermodel Naomi Campbell which sparked a bit of controversy. The ad copy read “Move over, Naomi, there’s a new diva in town.” The diva to which Cadbury compared Campbell was a chocolate bar. Naomi Campbell (and many other people of varying skintones) found the ad offensive. Cadbury apologized and withdrew the campaign. …Now British watchdog group the Advertising Standards Authority has More
- 717 days ago by Ashley Cardiff
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First of all, maybe some people don’t like hardwood floors. Second, no one thinks “carpet” is an acceptable metaphor for pubic hair after the age of 14. Also, this music is way better suited to a stirring drama in which some dark family secret is exposed and people cry until someone wins an Oscar. Watch. More
- 719 days ago by Ashley Cardiff
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Naomi Campbell is considering “every option available” (including a lawsuit, yes) after seeing a Cadbury ad that makes several uncomfortable allusions to her. The ad reads “Move over, Naomi, there’s a new diva in town,” and features a Cadbury bar on a pile of diamonds. In addition to drawing the unfortunate parallel between chocolate and women of color, there’s also reference to her high maintenance rep and, weirdly, her high-profile involvement in that blood diamond scandal. So, it’s actually offensive on More
- 727 days ago by Jamie Peck
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Do you like having safe sex, but wish there were a way to make it more elitist and and expensive? You’re in luck, because a brand called Naked has decided to sell condoms for $56 a pack, or roughly $5 each. More
- 733 days ago by Ashley Cardiff
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“Your place… OR MINE?” More
A few weeks ago, Lilit spoke on a panel alongside Jezebel‘s Irin Carmon and Hit Detection‘s N’Gai Croal about cultures, subcultures, marketing, and bias online. The panel was part of Ketchum’s “Respect the Internet” conference. Part of the panel is … More
- 1000 days ago by Lilit Marcus
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A movie called Rising Star, produced and directed by Marty Lang, has been getting a pretty unusual kind of buzz, which is impressive considering the film hasn’t even been completed yet. The plotline seems pretty simple: “The film tells the … More
- 1118 days ago by Brooke Moreland
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Fashion is a multi-billion dollar industry that relies on millions of people around the world to make it run. And I have to admit, even as a lover of fashion, I am clueless as to what exactly many of these … More
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- 1125 days ago by Jessica P. Ogilvie
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In a press release promoting a new kind of ALL laundry detergent — marketed to moms, naturally, because such is a woman’s lot! — Dr. Michele Borba, author of “The Big Book of Parenting Solutions,” manages to eek out her … More
- 1126 days ago by Lilit Marcus
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All the single ladies, put your hands up and your wallets down. It’s not enough that your mom calls you weekly to ask when you’re going to find a nice man and settle down – for years, the advertising industry … More
