We’re big fans of Birchbox, a startup that sends women deliveries of high-end beauty samples every month. (Makeup in the mail? Yes, please!). In addition to their monthly subscription service, they also have an online shop and info-packed magazine, blog, and YouTube channel. We like their helpful videos so much that we’ll be featuring one here on TheGloss each week.
Why is foundation such a conundrum? Once you finally find the perfect shade (not an easy feat, we know), then it’s ongoing struggle to apply it correctly. Streaks, splotches and unevenness are some of the telltale signs that you’re putting your foundation on the wrong way. Happily, we’ve discovered a foolproof application method to help you achieve flawless-looking skin every time: stippling. Watch this helpful video (featuring none other than our fearless leader and co-founder, Katia) on how to master this technique, which we affectionately refer to as the ‘press-and-wiggle.’ More »