Topic: Thin Models

Thin Models Actually Don’t Make Most Women Buy Clothes

Thin Models Actually Don't Make Most Women Buy Clothes

There’s no one reason why fashion models are extremely thin. You’ll hear everything from clients, sample sizes, and agency demands to competition between models and the public that buys magazines featuring them. One of the more steadfast beliefs, though, is that models are thin because fashion is “aspirational” and women want to buy more than clothes: they want some abstract impossible thinness, youth, beauty, etc. As one researcher says, “It’s better to use extremely thin models because that’s what makes women feel bad about themselves and want to buy the products.” More »